Choosing the Type of CommunicationThe medium, or channel, of business communication influences its effectiveness. Show
Learning Objectives Classify the advantages of using the varying communication channels Key TakeawaysKey Points
Key Terms
In communications, a channel is the means of passing information from a sender to a recipient. Determining the most appropriate channel, or medium, is critical to the effectiveness of communication. Channels include oral means such as telephone calls and presentations,
and written modes such as reports, memos, and email.
Oral communications tend to be richer channels because information can be conveyed through speech as well as nonverbally through tone of voice and body language. Oral forms of communication can range from a casual conversation with a colleague to a formal presentation in front of many employees. Richer media are well suited to complex messages, as well as disturbing messages, since they can provide opportunities to clarify meaning, reiterate information, and display emotions. Bill Gates speaking at a school: A speaker giving a large presentation is an example of oral communication. While written communication does not have the advantage of immediacy and interaction, it can be the most effective means of conveying large amounts of information. Written communication is an effective channel when context, supporting data, and detailed explanations are necessary to inform or persuade others. One drawback to written communications is that they can be
misunderstood or misinterpreted by an audience that does not have subsequent opportunities to ask clarifying questions or otherwise respond.
Quality of Written and Oral ExpressionThe quality of written and oral communication depends on the effective use of language and communication channels. Learning Objectives Describe the central importance and value in having high-quality written and oral communication abilities in a professional environment Key TakeawaysKey Points
Key Terms
The quality of written and oral expression determines how effective communication will be in achieving its objectives. Whether to inform, provoke, or
persuade, communication's primary purpose is to assign and convey meaning in order to create shared understanding. We can assess the quality of expression by considering such factors as content and use of communication medium. Nonverbal CommunicationNonverbal elements supplement the use of words to convey meaning during communication. Learning Objectives Recognize the importance of the nonverbal factors involved in communication Key TakeawaysKey Points
Key Terms
Nonverbal communication refers to meaning conveyed in the absence of words. Information conveyed nonverbally can be perceived through any of the five senses: sight, sound, smell, touch, and taste. There are two types of nonverbal communication—voluntary and involuntary. Voluntary Nonverbal CommunicationVoluntary nonverbal communication refers to intentional movements, gestures, and poses. These include smiling, hand movement, eye contact, or imitation, and are generally intended to reinforce or clarify meaning being communicated verbally. These actions are made willingly and usually with conscious awareness. Nonverbal communication: A police officer using nonverbal communication to indicate an action that needs to be performed. Involuntary Nonverbal Communication Involuntary nonverbal communication gives cues about what one
is really thinking or feeling but may not be expressing in words. Involuntary nonverbal facial expression: Facial expressions of surprise, an involuntary nonverbal expression. Involuntary nonverbal communication can betray one's true beliefs, feelings, or motives. When angry or upset, often someone's body language can communicate more intensity than their words alone. Similarly, when we perceive someone as being physically uncomfortable during a conversation, they are sending a message that may not be consistent with what they are saying. Differences in StatusSocial status can influence how an individual's communication is perceived. Learning Objectives Discuss the potential communication barriers created by differences in status, rank or organizational hierarchy within an organization Key TakeawaysKey Points
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Among the many organizational and individual factors that can influence the effectiveness of business communication, social status is one of the most challenging to address. Social status refers to the relative rank or standing that an individual has in the
eyes of others. Position in the organization's hierarchy, background, education, reputation, and power all contribute to those perceptions of prestige. Implications of Social Status on CommunicationPeople often have difficulty navigating status differences when trying to inform or persuade others. To many, social status is an indicator of credibility and legitimacy, and this effects how seriously others take what one communicates. Key elements that are involved in an audience's evaluation include title, reputation, and the extent to which people can identify with the communicator's motives and objectives. Status differences can create a bias against those with the perceived lower status. For example, a junior or lower-level employee asked to make a presentation to a group of more senior upper-level managers may have difficulty keeping their attention at first even if his information and presentation skills are solid. Outsider status can also be a challenge in communication. This is commonly experienced by salespeople, vendors, and even potential employees. Rank affects communication: In the military and other organizations, the status of members affects communication. In such situations, those with perceived lower status need to build good will by demonstrating competence and reliability and identifying with common interests. Noise as a Barrier to CommunicationThe efficacy of communication is impacted by how much noise there is in the communication channel. Learning Objectives Evaluate the risk of distractions and noise reducing communication effectiveness Key TakeawaysKey Points
Key Terms
The Communicative ProcessMathematicians Claude Shannon and Warren Weaver defined communication as comprising the following five general components:
Shannon-Weaver model of communication: This diagram shows the five steps of the communicative process identified by Shannon and Weaver. Distractions—i.e., noise—can disrupt the flow of information between any of these five stages. That is to say, issues in communication pertaining to distraction could affect the sender, the message itself, the channel it is being sent through, or the recipient of that message. Communicative InterferenceEvery organization faces certain barriers to communication. Shannon and Weaver argue there are three particular layers of communication problems:
These layers relate to a variety of types of noise that can interfere with communication. Environmental NoiseEnvironmental noise is noise that physically disrupts communication, such as very loud speakers at a party or the sounds from a construction site next to a classroom. Physiological-Impairment NoisePhysical conditions such as deafness or blindness can impede effective communication and interfere with messages being clearly and accurately received. Semantic NoiseSemantic noise refers to when a speaker and a listener have different interpretations of the meanings of certain words. For example, the word "weed" can be interpreted as an undesirable plant in a yard or as a euphemism for marijuana. Syntactical NoiseCommunication can be disrupted by mistakes in grammar, such as an abrupt change in verb tense during a sentence. Organizational NoisePoorly structured messages can also be a barrier. For example, a receiver who is given unclear, badly worded directions may be unable to figure out how to reach their destination. Cultural NoiseMaking stereotypical assumptions, such as unwittingly offending a non-Christian person by wishing them a "Merry Christmas," can also detract from communication. Because of this, it is important that each side of a conversation understands the culture of the other party. Psychological Noise Certain attitudes can also make communication difficult. For instance, significant anger or sadness may cause someone to lose focus on the present moment. Gender and DiversityDiversity, while an important part of a strong workforce, can contribute to misconceptions that may impede communication. Learning Objectives Recognize how diversity and gender may complicate communication in an organization Key TakeawaysKey Points
Key Terms
Diversity and Barriers Barriers to effective communication can distort a message and its intention, which may result in failure of the communication process or damage to a relationship. These barriers include filtering, selective perception, information overload, emotions, language, silence, communication apprehension, gender differences, and political correctness. Communicating in Diverse Teams The main benefit of a diverse background is that it fosters a creative environment. The main pitfall is that differences between team members can lead to destructive conflict, most often due to communicative failures. As a result, companies must equip their employees with the tools to prevent potential conflicts before they ever arise. Intercultural competence: This figure underlines three useful perspectives to keep in mind when working with diverse teams. People should work to understand relevant languages, regions, and cultural predispositions to avoid communicative misinterpretations. Other Issues in Diversity Of course, intercultural considerations are only some of the issues that arise in diverse teams. Further differences such as sexual orientation, gender, political views, age, and special needs are also highly relevant and are
critical to consider for communicative success. Licenses and AttributionsCC licensed content, Shared previously
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What noise involves the words of a communicator being a barrier to effective communication?Semantic noise is a communication barrier caused by misunderstandings about the meaning of words. It results from complex, technical, autochthonous, or grammatical communication errors. Semantic noise occurred as a result of the message's different meanings between the sender and receiver.
What is noise in effective communication?In communication studies and information theory, noise refers to anything that interferes with the communication process between a speaker and an audience. It's also called interference.
Is noise a language barrier to communication?Noise is one of the most common barriers in communication. It is any persistent or random disturbance which reduces, obscures or confuses the clarity of a message.
What are the barrier to effective communication?Physical barriers: Physical barriers to communication are those that arise due to certain factors like faulty equipment, noise, closed doors and cabins that cause the information sent from sender to receiver to become distorted, which results in improper communication.
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