Which strategy seeks to increase market share for present products or services?

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Question 87

Multiple Choice

Question 87

Multiple Choice

Which strategy seeks to increase market share of present products or services in present markets through greater marketing efforts?

A) Market penetration
B) Forward integration
C) Market development
D) Backward integration
E) Product development

Correct Answer:

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Which strategy seeks to increase market share of present products or services in present market?

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What is a marketing strategy that tries to increase market share among existing customers?

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